Skip to main content
Programmatic Overview
Updated over a month ago

We offer buyers the ability to buy Realize Sponsored Content and Video inventory programmatically. Whether you are looking to buy via the open exchange or a PMP, you will be up and running in just a few easy steps.

Benefits of buying Programmatically from Realize:

  • Exclusive Inventory - Realize placements are hard-coded on publishers sites in multi-year agreements. Realize is ads.txt compliant.

  • High Impact Units - In-Feed & Homepage Placements capture user attention when users are looking for what’s next.

  • 3rd Party Verification - Layer on leading verification and brand safety solutions like IAS, MOAT, etc.. Realize is also AdChoices compliant and TAG Certified.

  • Flexible Auction Models - All inventory is accessible via unified and transparent auctions. Customize inventory sources, price and get deal priority through Private Marketplace deals offered on a first price auction. Open exchange inventory is available on a second price auction.

  • Audience Targeting - Enhance your bids with first and third party audience data through Private Marketplace deals.

  • Use Existing Native & Social Assets - Extend your existing social and native campaigns into familiar ad formats.

  • Work with Your Preferred Partner - Access Realize inventory through an expansive partner list of industry-leading DSPs and SSPs.

Reach out to your Realize rep if you have any questions. If you do not have a Realize rep, would like to request more information, please send an email to programmatic@taboola.com with the subject line “Opt in toRealize”.

Did this answer your question?