Setting a goal helps you to run a successful campaign. With Taboola, you are able to input a Marketing Objective, or goal, for every campaign you launch. By having this goal in place, you will be in a better position to manage and optimize your campaign to hit your goals. This article will review how to input your Marketing Objective. Although this is an optional field, we strongly recommend filling it out at the launch of every campaign.
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To get started, do the following:

You can edit the operating system targeting at any time by returning to the Edit Campaign page.