Your campaign’s branding text contains the site name or product that you are promoting. This is the attribution text that will appear under your campaign items when they appear in Taboola placements. The branding text lets users know who is “behind” the item, giving them a sense of confidence as to the credibility of the product or website being promoted.
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Below you can find the format for your branding text, organized by advertiser type and type of content you are running in your campaign. Please also make sure to review our policy guidelines for campaign items, including branding text.
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*All examples used are not real, for illustrative purposes only

In addition to the guidelines above, if you are advertising one of the products below, you will need to follow these additional guidelines:
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Branding text can only be set on the campaign level. You cannot add different branding text for different campaign items in the same campaign. If you’d like to use different branding text for different campaign items, you’ll need to create separate campaigns for each group of campaign items that need the same branding text.
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To get started, do the following:

You cannot edit the branding text yourself once the campaign has been submitted. To edit, please reach out to your Account Manager or support@taboola.com.