This means that your landing page may not comply with the policies that guide it. Including but not limited to the necessary licensing, disclaimers and some content policies.
How To Fix This
Amend the campaign to conform to our restricted content, products, and services guidelines, and our policies for landing page disclosures. Once ready, resubmit the campaign ads.
Some common explanations why campaign ads get rejected for this reason include:
Promotional content
Must include a clear advertorial disclosure at the top of the landing page where necessary
Subscriptions
Auto-renewal billing subscriptions and their term details must be disclosed clearly and conspicuously before purchase.
Mortgage Promotions
Must include all relevant details about repayment amounts and interest rates, and clearly state any additional payment requirements such as taxes and insurance, where applicable.
Alcohol Promotions
Must include proper disclaimers and age-gating mechanisms.
Investment Management Service Promotions
Must be listed under the appropriate regulating bodies
Must include clear risk notices and disclose all fees
Must target only cleared countries outlined in the financial products country guidelines.
Gambling Promotions
Must include a linked operating license from your target location’s gambling commission and the appropriate risk notices displayed clearly
Must target only cleared countries outlined in the gambling and gaming country guidelines.
Social Gaming - Casino App Promotions
Must clearly state that no real money is being used and that the app will not pay users for their wins.
Audio
Campaigns must not automatically play audio when opening the landing page.
Promotional Videos
Must have forward/back controls and a volume toggle or mute button.
Must include a word-for-word transcript hyperlinked on the video page.
To learn more about restricted content, products, and services guidelines, click here. To learn more about landing page disclosures, click here.
To learn how to fix and resubmit your campaign or campaign ad, click here.